Best Practices Blog

How to Conduct a SWOT Analysis of Your Brand

How to Conduct a SWOT Analysis of Your Brand

The path to success is paved with obstacles. Knowing what your business’ strengths and weaknesses are is key to sorting those roadblocks out efficiently.  The goal of a Strengths Weaknesses Opportunities Threats (SWOT) analysis is to give you better insights into your...

What is a Responsive Design?

What is a Responsive Design?

RESPONSIVE WEBSITE DESIGN IS ABOUT DEVELOPING WEBSITES WITH OPTIMAL VIEWING NO MATTER THE DEVICE BEING USED. Devices such as desktops, laptops, tablets, and smartphones all view a website differently. A responsive website allows visitors to experience the ease of...

Do You Need a CRM?

Do You Need a CRM?

Too often there is a divide between operations, marketing, and sales teams. But a good CRM can pull these teams together with a singular focus—to target new clients, bring them on board, and retain them. Here’s how this can work.

Introduction to LinkedIn

Introduction to LinkedIn

LinkedIn can help you grow your business or career LinkedIn is a valuable resource for career and business professionals to network; obtain resources and support; and build relationships with potential customers, clients, and partners. It's ideal for home-based...

Why a Website?

Why a Website?

Having a website is like opening a door and inviting potential customers into Your site communicates with prospects and customers 24 hours a day, 7 days a week, and 365 days a year. Even when you aren’t at work, your website is. Your customers can get to know you and...

Best Web Practices

Best Web Practices

 The ‘perfect’ website (probably) doesn’t exist, but through a thoughtful process of design and the implementation of best-practices for the web, your website can have a powerful impact on your business, whatever the size.  Design Consultation Perhaps the most...

How to Build a Multi-Platform Website

How to Build a Multi-Platform Website

  Q: Can I build a single website that works on a computer, a tablet, and a smartphone? A: For the most part, yes. And with your customers increasingly viewing your website from a number of mobile devices (iOS, Android) and on various browsers (Google Chrome,...

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